Fleischmann’s Yeast Introduces All-Natural Dough Relaxer

Natax 2.2 Helps Bakers Improve Mix Times with a Clean Label

(Chesterfield, Missouri… June 16, 2008) Bakers looking for natural solutions in mix-time reductions and improved processing have a new option with the introduction of AB Mauri Natax 2.2 – a new, primary-grown dry yeast dough improver from Fleischmann’s Yeast. Natax 2.2 is an all-natural dough relaxer that improves machine-ability, dough handling, while also reducing shrink-back, mix times and energy requirements.

Natax 2.2 was developed as a collaboration between Fleischmann’s Yeast and another division of AB Mauri. “As a division of a global network of companies, we are always trying to identify best practices across the globe, so that we can bring new technologies and solutions to our customers,” said Bill McKeown, vice president of marketing and technical development for Fleischmann’s Yeast.

Natax 2.2 contains standardized levels of reducing power in much higher concentrations when compared to traditional inactive dry yeasts. It can be used as a label friendly, natural dough relaxer in bread, bun, tortilla, pizza, cracker and snack food applications. Additional benefits include the possible replacement of L-cysteine when using strong flours or doughs with high levels of gluten addition and naturally-occurring high levels of protein, fiber, vitamins and minerals.

The product color is light tan to brown in the form of a homogeneous powder. It comes in a 50lb poly-lined bag with a shelf life of 24 months when stored unopened in a cool, dry area. Natax 2.2 meets the requirements for organic use in baked products.

Natax 2.2 is sold under the AB Mauri Bakery Ingredients product line. Fleischmann’s Yeast, a Division of AB Mauri Food Inc, is a market leader in yeast and baking ingredient products. The company, headquartered in Chesterfield, Missouri, with four manufacturing plants in North America, sells yeast under the Fleischmann’s® Yeast brand name and bakery ingredients, including powdered dough conditioners, tablet dough conditioners, chemical leaveners, mold inhibitors, syrups & malts, vinegars & acidulants and grain blends, under the AB Mauri® brand name. AB Mauri Food Inc. operates from more than 40 locations in 24 countries with its global headquarters in the United Kingdom.

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